Australia’s national parks are among the world’s finest. But they’re often not accessible to people with disabilities.
Briefed originally to create a park event, with a view to perhaps sealing tracks or building ramps to improve access, we instead took an idea to the client New Horizons that we called Parallel Parks.
For less than the cost of sealing a single trail, Parallel Parks employs VR to showcase national parks as a fully immersive experience. So instead of taking people to parks, we took parks to the people.